Chicken Check
The industry is moving. Who will be the first to reach the finish line?
Sentience is once again analysing the Swiss broiler chicken industry. Which production standards do the major retailers meet, and where are they falling short? We will be reporting on this here over the coming weeks.
The Chicken Check: who leads and who lags?
Over the past month, Sentience has published four reports that examine how the country’s largest retailers – Migros, Coop, Aldi, and Lidl – measure up against the ECC. Today, we bring those findings together in a single ranking...
It is not a question of how, it is a question of when
Coop: the final retailer in our “Chicken Check”. Improvements, transparency, labels,... all of this sounds great. But how well does Coop’s practices align with the European Chicken Commitment (ECC), a scientific framework designed to reduce the...
Same Aldi, different standards across borders
After Migros and Lidl, Aldi steps into the spotlight. Does it live up to the European Chicken Commitment (ECC), the scientific framework designed to reduce the suffering of broiler chickens?...
Vague promises do not protect animals, transparency does
After examining Migros last week, Sentience is now turning the spotlight on Lidl to assess how well its practices align with the European Chicken Commitment (ECC), a scientific framework designed to reduce the suffering of broiler chickens...
When the market leader leads, millions of lives change
Across Switzerland, retailers shape animal welfare outcomes at scale. With the “Chicken Check”, we assess how Swiss retailers measure up to the standards of the European Chicken Commitment (ECC). To date, no Swiss retailer has signed the ECC...