Despite defeat: Factory farming has won Switzerland’s attention

The Swiss electorate rejected the initiative against factory farming. As part of the sponsoring committee, Sentience is pleased that the initiative has received a great deal of attention in recent months. Since the initiative’s launch in 2018, the issue has gained importance among the population. As the discussions have made clear, factory farming will continue to be a concern for Switzerland in the future.

«Today, Switzerland missed the opportunity to improve the lives of millions of animals in agriculture for the better. Thus, the dignity of animals enshrined in the Constitution remains a hollow promise and fails to meet the needs of the animals,» said Silvano Lieger, executive director of Sentience, after the announcement of the voting result. «As long as a broiler chicken has to spend its life on the equivalent of an A4 sheet of paper and 10 pigs share the space of one parking lot, the Swiss animal welfare law is insufficient. Now it’s clear: a significant percentage of the population share this assessment.»

Campaign success despite headwind from an unholy alliance

With the Swiss Farmers’ Union, the most powerful lobby representing the agricultural industry positioned itself against the initiative from the outset. Thanks to the alliance of influential business associations and the support from the conservative parties, the counter-campaign had financial resources that exceeded those of the initiators several times over. At the same time, the YES campaign had to fight misleading and euphemistic information from the opposition and the federal government. Indeed, the electorate was deliberately deceived by misleading numbers published in the voting booklet, using a methodology whereby 250 chickens equate to one cow, leading to wrong numbers regarding the percentage of animals with access to the outdoors.

However, this is outweighed by our pride in an impactful campaign: the initiative has generated attention beyond our borders and has contributed massively to the awareness of the population about the conditions endured by animals in agriculture.

«In addition to animal welfare and environmental groups, the initiative was also supported by numerous agricultural organisations. This underscores how it was always our intention to go down this path together with the farming community. The result of the vote has not changed that,» says Lieger.

Animal welfare will remain a social concern in the future

For Sentience, it is clear that the issue of factory farming is far from being off the table. «The Swiss population cares about animal welfare. This has been shown in this referendum campaign. Thanks to the initiative, many people learned for the first time what it’s like on large-scale industrial farms in this country,» says Lieger. Even though the Initiative was rejected, Sentience is convinced that public interest in this issue will continue.

Similar articles

In December, every donation counts twice

In December, every donation counts twice

From now until the end of December, every donation will be doubled by generous donors — up to a total of 50,000 CHF. This means 10 CHF becomes 20 CHF, and 50 CHF becomes 100 CHF.

In December, every donation counts twice
Sonoma County’s Measure J: Echoes of Switzerland’s Factory Farming Vote

Sonoma County’s Measure J: Echoes of Switzerland’s Factory Farming Vote

Recent animal welfare initiatives in Sonoma County, CA, and Switzerland highlight the resilience of grassroots efforts in challenging entrenched interests and promoting more ethical standards.

Sonoma County’s Measure J: Echoes of Switzerland’s Factory Farming Vote
END preprogrammed suffering: together for Swiss broiler chickens

END preprogrammed suffering: together for Swiss broiler chickens

Coop, Migros, it is high time that we talk. Between the two of you, you are responsible for nearly 80% of meat sales in Switzerland. You therefore bear a critical responsibility for the alarming growth of the poultry industry. The number of...

END preprogrammed suffering: together for Swiss broiler chickens
Logbook : the life of an intensively farmed chicken

Logbook : the life of an intensively farmed chicken

A broiler chicken’s weight increases 33 times over its short life. In Switzerland, nearly 80 million broiler chickens are slaughtered each year, 92% of which are raised in intensive aviculture. Their suffering is pre-programmed, encoded in their...

Logbook : the life of an intensively farmed chicken
Actions, not words: Help us end preprogrammed suffering NOW!

Actions, not words: Help us end preprogrammed suffering NOW!

8 percent of chickens ever see the light of day during their lives. Worse, 92 percent of all chickens belong to so-called “high-performance breeds”, where suffering is genetically preprogrammed. Coop and Migros have the power to stop this trend.

Actions, not words: Help us end preprogrammed suffering NOW!
Let’s help the invisible residents of our cities

Let’s help the invisible residents of our cities

The standard approach to rat control involves the use of rodenticides, causing rats to suffer agonising muscular and joint pain before death. Join us in making a difference.

Let’s help the invisible residents of our cities
Keep the bees buzzing

Keep the bees buzzing

Switzerland is home to more than 600 species of wild bees, and counts several billion honey bees. All these insects’ lives are threatened because of the use of pesticides. We must act now to preserve all bee species.

Keep the bees buzzing
Out of sight, out of mind – why we need stricter rules for aquaculture

Out of sight, out of mind – why we need stricter rules for aquaculture

Aquaculture poses a massive threat to the welfare of fish. They are confined in basins under conditions that would be deemed unacceptable even in factory farming. Yet, their cognitive abilities often match or exceed those of other vertebrates.

Out of sight, out of mind – why we need stricter rules for aquaculture